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A Nigeria’s leading beverage company, Brian Munro Ltd. (BML) maker of Campari is set to host the biggest music, comedy and cocktail festival in Nigeria on 5November, 2016.
The festival tagged “Dare to Mix” and organised by the company, Brian Munro Ltd. (BML) holds at the Ikeja City Mall, Lagos, southwest Nigeria.
It would also feature major attractions like a mixology session with Innocent Idibia better known as “TuBaba”.
TuBaba would make his signature mix, “Implication Shakerato’’, a DJ face-off, and will climax with a concert headlining it as being a Campari ambassador.
The festival came about after TuBaba achieved a major feat in partnership he entered with Campari and his visit to the brand’s country home in Milan, Italy.
The festival would also have an exclusive premiere of TuBaba’s new video for his hit track I hate What You Do To Me.
Other artistes to perform at the event include, 9ice, YCee, DJ Jimmy Jatt and others were announced.
Brian Munro’s General Manager, ., Abayomi Ajao, said that, “this is one of the many ways we reward our customers for their loyalty.
“It is an opportunity as well in bringing our ambassador, TuBaba, closer to lovers of his music and introducing them to Campari cocktails.
“We are also so excited to be holding the first ever cocktail festival in Nigeria,” he enthused.
Ajao, added that, “the essence of the festival was to educate consumers on the cocktails that can be made using Campari.
“We also want to celebrate the diversity in music, comedy and cocktails using our “Dare to Mix” campaign,” he said.
From its production in Italy, Campari is a premium spirit global brand with a presence in over 190 countries in the world.
Jedidiah Oketola Speaks On Entertainment Industry’s Prospects
An upcoming female gospel musician, Jedidiah Oketola, recently advised the youths to take advantage of the opportunities in the entertainment industry because of the creativity it offers them to express themselves.
Oketola said in Lagos that the industry had created employment for the youths and stemmed hooliganism by cultivating vigour and versatility in them.
“The entertainment industry is one of the fastest growing and largest industries in the country. It affords the young ones the opportunity to freely express themselves and their creativity.
That is why I am advising the youths to take advantage of the opportunity that the industry offers to make a living for themselves.” She urged.
The musician posited that apart from being able to build a name in the industry through creative works, money also made from the venture.
“A lot of musicians who are new in singing but have produced good works have become popular and made money from the sale of their products,’’ she added.
Oketola stated further that the industry has different areas where the youths could fit in, according to their skills the arts of entertainment.
According to her, the youths could make a career out of music, comedy, movies and arts and crafts among others, depending on their individual talent.
The musician also hinted that the entertainment industry has become one of the greatest contributors to the nation’s Gross Domestic Product (GDP), with figures amounting to billions of naira.
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